Direct Line Insurance - Direct Line Car Insurance
Direct Line HistoryWhen Direct Line started out, just over 20 years
ago, they were the first direct insurance company to use the telephone as their
sole means of communicating to customers. They've since grown from 63 employees
to more than 10,000.
Direct Line DiscountsDirect Line insurance quotes are available with
the following discounts -
Direct Line Facts
- Direct Line is the UK's leading direct car insurance company
- Direct Line provides more than 13,000 car insurance quotes per day
- Direct Line policy is sold every 10 seconds

Direct Line News
Car Reliability Update from UK Insurance Company Direct Line
Direct
Line have released the latest research into new car reliability on UK roads.
Japanese and Malaysian cars are at the top of the list, ahead of more expensive
manufacturers from Germany and Sweden. This is in contrast the popular opinion
which puts German cars at the top of the list. The Direct
Line poll asked car drivers which cars they thought were the most
mechanically reliable - Volkswagen, Mercedes and BMW topped the list.
Direct Line’s research shows the top five cars least likely to suffer
mechanical breakdown are as follows:
- Honda
- Toyota
- Mazda
- Nissan
- Proton
Direct
Line Breakdown commissioned this research as they wanted to know if car
drivers opinion was based on actual experience. Direct Line Breakdown offers
specific prices for certain cars so drivers of reliable cars pay less. Car
breakdown premiums start at just £35 per year. Emma Holyer, Spokesperson for
Direct Line Breakdown, said: “This research shows how motorists tend to think
the more expensive cars are more reliable which isn’t always the case. Only 1%
of consumers thought Protons were trusty whereas it’s actually one of the most
reliable cars on the market.“
Direct
Line was the first major car insurance company to offer a tailored pricing
approach for individual car drivers rather than the conventional approach of one
price for all. Motorists switching from the AA and RAC Save
20% on average.
Whilst reliability of Japanese and Malaysian cars is excellent, the same
cannot be said for their drivers. The Direct
Line survey shows that the majority of all car breakdowns - across all makes
of car - can be blamed on driver error in some form or another. So Car
Breakdown Cover is essential whichever car you drive.
High Court Upholds Direct Line’s Successful Opposition To Mouse On Wheels
Mark
The High Court upheld Direct Line's appeal to an opposition to a trade mark
application for a computer mouse on wheels in relation to insurance services as
it would be likely to take unfair advantage of reputation of Direct Line’s
well-known registrations for a telephone on wheels.
Direct Line insurance wishes you a Happy Christmas
As Christmas approaches, Direct Line Insurance company has announced that it
will be increasing its home contents insurance to cover gifts. The Direct Line
insurance cover will be raised by £5,000 or ten per cent of the sum insured,
whichever is greater. Andrew Lowe, Head of Home Insurance at Direct Line,
commented: "With all the extra possessions in the home, Christmas can be a
popular time for burglaries so people need to make sure they are vigilant with
their home security". After Christmas, some households may find that the value
of their household contents has increased significantly and so it is worth
reassessing home insurance policies to make sure you are not underinsured.
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